Bow Wow Beef


Bow wowza! Our Bow Wow Beef Recipe Complete Meal beefs up your dog’s nutrition big time with 21 grams of protein per cup. We start with real beef, beef liver and beef kidney, then mix in a vitamin-rich blend of superfood fruits and veggies, like purple sweet potatoes, spinach, green beans, cranberries and more. And to support healthy digestion, we add in whole-grain brown rice. Best of all, the raw beef flavor is so mouthwatering, even picky eaters will be pleased.

A heck of a great meal.

Devised by experts. Devoured by dogs.

Heckova! Bow Wow Beef Recipe offers the complete nutrition your dog needs and the rich, raw beefy goodness they love. It’s like a bowl full of happiness for your pup.


Feeding Guidelines

  • Offer as a complete and balanced diet* or as a high-value treat or topper in addition to your pet’s current food. To prevent overfeeding, supplemental feeding should not exceed more than 10% of your dog’s daily calories.
  • The feeding guidelines should be used as a starting recommendation. Individual feeding requirements will vary and should be adjusted as needed based on your pet’s age, weight and activity level. Divide the daily feeding amount by the number of feedings per day.
  • To rehydrate, add 2 tablespoons of warm water per ¼ cup product and let set for 3-5 minutes before serving. Can use more or less water based on preference. Discard rehydrated product if not consumed.
  • When transitioning your dog to a new diet, it is recommended to gradually increase the proportion of new food to old food over the course of 7 to 10 days.

*Heckova! Bow Wow Beef Recipe Freeze-Dried Raw Complete Meal is formulated to meet the nutritional levels established by the AAFCO Dog Food Nutrient Profiles for Adult Maintenance.

Adult Dog Weight Number of Cups per Day
5lbs 3/4-1
10lbs 1 1/3
15lbs 1 2/3
20lbs 2 1/4
25lbs 2 1/2
30lbs 3
35lbs 3 1/4
40lbs 3 1/2
45lbs 4
50lbs 4 1/4
*For dogs > 50lbs. add 2/3 cups for every additional 10 pounds of weight

Premium ingredients. Superfood nutrition.

Our recipes are developed by canine nutrition experts and reviewed by veterinarians for maximum taste and nutrition.

Rich in Animal Protein

Real beef is the first ingredient, helping Bow Wow Beef to boost your pup’s protein by 21 delicious grams per cup.

Real Whole Fruits & Veggies

We add spinach, broccoli, kale, cranberries and more, all filled with vitamins, minerals and antioxidants to support your dog’s overall wellness, including skin, coat, joint, gut, heart and immune health.

Brown Rice & Flaxseed

Whole-grain brown rice and flaxseed provide extra fiber to support healthy digestion and better nutrient absorption.

Guaranteed Analysis

Crude Protein (min) 30%
Crude Fat (min) 18%
Crude Fiber (max) 5%
Moisture (max) 6%

Calorie Content (Calculated) – Metabolizable Energy

4065 kcal/kg
115 kcal/oz
289 kcal/cup


Beef, Beef Liver, Beef Kidney, Brown Rice, Flaxseed Meal, Sweet Potato (Purple), Green Beans, Cranberries, Beets, Potassium Chloride, Calcium Carbonate, Inulin, Salt, Mixed Tocopherols (Natural Preservative), Magnesium Oxide, Taurine, Broccoli, Butternut Squash, Spinach, Iron Proteinate, Zinc Proteinate, Ginger Root, Kale, Vitamin E Supplement, Manganese Proteinate, Copper Proteinate, Sodium Selenite, Vitamin B3 (Niacin), Vitamin B5 (Calcium Pantothenate), Vitamin A Supplement, Vitamin B2 (Riboflavin), Vitamin B1 (Thiamine Mononitrate), Vitamin B12 Supplement, Vitamin B6 (Pyridoxine Hydrochloride), Calcium Iodate, Vitamin D3 Supplement, Vitamin B9 (Folic Acid), Rosemary Extract (Flavoring)

No added artificial preservatives, flavors or colors.

Hungry for more? Let’s dig into the details.

What are the benefits of purple sweet potato?

Purple sweet potatoes are packed with health-promoting antioxidants to support heart, digestive and immune health. Additionally, nutrients in purple sweet potatoes support healthy skin and joint health.

What are the benefits of spinach, broccoli and kale?

Spinach, broccoli and kale contain beneficial antioxidants and nutrients that help support heart health.

What are the benefits of butternut squash?

Butternut squash contains antioxidants, which help support overall heart health.

What are the benefits of cranberries?

Cranberries contain antioxidants that help support overall health, including urinary, kidney and immune health.

What are the benefits of beets?

Beets offer various health-promoting agents that help support cardiovascular and overall health.